Thursday, January 31, 2008

National Stationery Show Booth #3867

Our final booth fee is due tomorrow! Yay... and Yikes! We are excited and nervous about our first crack at the biggest trade show in the world of stationery. We really look forward to meeting other letterpress artists and inspiring stationery big wigs and to seeing all of the beautiful things that we will put on our wish lists. We are nervous about making a fabulous first impression, getting enough orders to pay for the expense of going, and of course – pure exhaustion. One thing is for sure – it will be a beyond memorable experience.

Tuesday, January 15, 2008

Perfect Ten

Accomplishments of 2007
1. Gained a respectable and growing list of repeat customers.
2. Solidified several affiliations with photographers, event planners, and other smart women to propel business forward.
3. Developed an organizational system to manage multiple projects.
4. Custom stationery sold in first brick & mortar stationery store – The Last Say.
5. Switched to a new plate printing system, reducing yet again, our impact on the environment!

Goals for 2008
1. Develop product line for sale in stationery stores across the country.
2. Execute Marketing Plan like a well oiled machine.
3. Build a team for maximum streamlined production.
4. Perfect policies & process to keep things running smoothly.
5. Knock 'em dead at NYC's National Stationery Show!